To Market To Market We Go!
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THERE'S MAGIC IN THE AIR (TIME)
Next step: you have had the good business sense to make an intelligent, witty, heart-felt commercial.
Hooray ... now what?
Sure, your parents love it. Your kids think it's cool (as long as you don't show it or mention it to their friends).
And your friends, well, they're impressed, but what about the paying customer?
A tender love song, exquisite perfume or delicious homemade apple pie means nothing unless someone hears it, smells it or tastes it!
If you don't have your ad on TV, it will have the same significance and impact as a home movie.
So, let's get it on the air and invite about 200,000 people over to see it!
And don't forget! ...
Once your commercial has been produced, you can put it on your website (I'll help you with that too) and show it at no cost ... forever!
Although, I do suggest making a new spot every couple of years -- I do have to eat, for Pete's sake!
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